Savra

Press & brand kit

Logos, approved copy, and the facts — everything you need to write about Savra and get it right.

Brand kit

Everything you need to cover Savra

Use the boilerplate as written, take whichever logo suits your background, and keep the clear space. If you need something that is not here, ask us.

Boilerplate

Savra is an AI marketing platform built on brand voice. It starts with a 90-second Brand Genome audit that maps how a brand sounds across its channels and scores where the voice breaks, then applies that same brand intelligence across twelve marketing domains — content, SEO, social, ads, email, analytics, conversion, and creative among them. Savra connects directly to a company’s own Google Analytics 4, Search Console, and Google Ads, and remembers brand decisions between sessions so teams never re-brief it. Savra is a product of Brava Tactical Inc. and is based in North Vancouver, British Columbia.

Fast facts

What it is
AI marketing platform, built on brand voice
Legal entity
Brava Tactical Inc., doing business as Savra
Also written as
Savra AI
Headquarters
North Vancouver, British Columbia, Canada
Scope
12 marketing domains, 42 skills
Current release
v00.06.x — pre-1.0
Most recent domain launch
Social Media, June 2026
Savra Lockup

Lockup

The default. Mark plus wordmark, on a light background.

Savra Lockup, reversed

Lockup, reversed

For dark or photographic backgrounds.

Savra Lockup, brand violet

Lockup, brand violet

Brand-led placements on light.

Savra Mark

Mark

Avatars, app icons, favicons — where the name is already nearby.

Savra Mark, reversed

Mark, reversed

The mark on dark or busy backgrounds.

Savra Mark, brand violet

Mark, brand violet

The mark as an accent on light.

Savra Wordmark

Wordmark

When the mark already appears elsewhere on the page.

Savra Wordmark, reversed

Wordmark, reversed

The wordmark on dark backgrounds.

Savra Wordmark, brand violet

Wordmark, brand violet

Brand-led wordmark on light.

Colours

  • Charcoal ink

    #211d1b

    The logo’s default colour, and the primary text colour across the site.

  • Brand violet

    #7c3aed

    Accents, links, and brand-led logo placements on light backgrounds.

  • Lavender

    #d8b4fe

    Atmosphere — glows, washes, and soft shapes. Never the logo colour.

  • Warm ivory

    #faf6f3

    The canvas the light-mode brand sits on.

Typefaces

  • Aa

    Source Serif 4

    Headlines and display

    Open source, available from Google Fonts.

  • Aa

    Geist Sans

    Body, interface, and buttons

    Open source, published by Vercel.

Please do

  • Keep clear space around the logo of at least the height of the pinwheel mark.
  • Reproduce the logo in charcoal ink, white, or brand violet.
  • Use the SVG wherever the medium allows it — it stays sharp at any size.
  • Put the reversed logo on dark or busy backgrounds so it stays legible.

Please don’t

  • Recolour the logo outside the three approved tones, or apply a gradient to it.
  • Stretch, rotate, skew, or outline the logo, or add a drop shadow.
  • Rebuild the wordmark in another typeface, or change the spacing inside the lockup.
  • Use the logo in a way that implies Savra endorses or partners with you when it does not.

Talking to us

For interviews, product questions, review access, or anything the kit above does not cover, get in touch and tell us your deadline — we will come back to you on Pacific time.

Savra is pre-1.0 and ships often. If you are writing something dated, check the changelog for what shipped most recently, or ask us and we will confirm the current state rather than let you quote something that has moved.

The release history is public at the changelog, and what we are building next is on the roadmap.

Writing about Savra?

Tell us what you are working on. We would rather answer a question early than correct an article later.